The Fstate Announces the appointment of Ronnie B Director of Experiential PR and Cultural Engagement
Ronnie B, Director of Experiential PR and Cultural Engagement at The Fstate and Art Director of Culture Fashion Week.
Ronnie B also named Art Director of Culture Fashion Week, strengthening both organizations’ commitment to culturally grounded experiences and creative opportunity.
DALLAS, Texas — Sept 2, 2026 — The Fstate™, a Cultural Identity Consultancy™ that helps founder-led brands, fashion talent and creative organizations transform understanding into trust, authority and opportunity, today announced the appointment of Ronnie B as Director of Experiential PR and Cultural Engagement.
Ronnie B has also been appointed Art Director of Culture Fashion Week, the nonprofit organization dedicated to advancing cultural representation, creative collaboration and opportunity through fashion.
The dual appointment reflects a shared commitment to creating experiences that move beyond aesthetics to build meaningful relationships between brands, creatives and the communities they serve.
In her leadership role with The Fstate, Ronnie B will guide the development of immersive brand experiences, strategic partnerships, community initiatives and cultural programming. Her work will support The Fstate’s mission to help organizations earn trust through authentic engagement, not attention alone.
As Art Director of Culture Fashion Week, Ronnie B will oversee the creative vision for runway presentations, installations, visual storytelling and cultural programming. She will help ensure that every public experience reflects the organization’s commitment to representation, collaboration and creative excellence.
“Experiences have become one of the most powerful forms of communication,” said Ezra Jones, Founder and Creative Executive Officer of The Fstate. “People remember how a brand makes them feel long after they forget what it said. Ronnie B understands how to translate identity into experiences that create genuine connection. Her leadership strengthens our ability to create opportunity through culture.”
Ronnie B brings a multidisciplinary creative perspective shaped by design, storytelling, collaboration and cultural insight. Her approach centers experiences that unite communities while creating lasting value for artists, audiences, brands and strategic partners.
Through this appointment, The Fstate and Culture Fashion Week are strengthening the connection between identity, expression and experience. Together, the organizations are investing in a future where creativity becomes infrastructure for opportunity and culture becomes a catalyst for meaningful connection.
About The Fstate
The Fstate™ is a Cultural Identity Consultancy™ that helps founder-led brands, fashion talent and creative organizations close the gap between who they are, what they do and what people believe.
Through cultural identity strategy, strategic positioning, communications, partnerships, experiential marketing and identity systems, The Fstate helps organizations become understood, trusted and chosen.
Visibility is rented. Identity is owned.™
About Culture Fashion Week
Culture Fashion Week is a nonprofit organization advancing HIV/AIDS awareness, suicide prevention and cultural diversity through fashion, education, creative collaboration and community engagement.
By bringing together designers, artists, brands and cultural leaders, Culture Fashion Week creates opportunities that amplify undiscovered voices and inspire the next generation of creative talent.
Media Contact
The Fstate
Ezra Jones
Fashion@thefstate.com
www.thefstate.com
Fstate IP Provenance Identifier:
FSTATE-IP-20260726-PR-RB-001
